Author Archives: Marketing Online Professionals

Roku is highlighting its second-quarter earnings with two “significant milestones,” including passing up 30 million active accounts. Source link …Read More

With an influx of new streaming services from Disney, WarnerMedia and others, streaming video viewing time will likely only go up from here. But, new Conviva data shows it’s already rising. Source link …Read More

Comcast Spotlight, the advertising sales division of Comcast Cable, is launching a new attribution solution to help correlate advertising campaigns with web site traffic. Source link …Read More

NBC Sports Washington is expanding its interactive, predictive gaming telecasts to the NFL through a new agreement with the Washington NFL franchise. Source link …Read More

AT&T has been slowly building a new streaming TV service, AT&T TV, and the product is still in the testing phase. But AT&T expects it will ramp up quickly after launch. Source link …Read More

Disney confirmed today its plans to sell its three streaming video services – Hulu, ESPN+ and the upcoming Disney+ – bundled together for $12.99 per month in the U.S. Source link …Read More

Pluto TV is getting another boost from its owner Viacom’s IP library as a new slate of pop-up channels from brands including Comedy Central and MTV head to the AVOD throughout August. Source link …Read More

Discovery Inc.’s direct-to-consumer streaming video strategy is expanding, and CEO David Zaslav today provided an overview of where his company is and where it’s going. Source link …Read More

U.S.-based companies like Amazon and Netflix have been targeting the video streaming market in India. Walmart could be the latest to join the fray. Source link …Read More

Fox is buying consumer finance service Credible for $265 million to further boost interaction and engagement across its digital platforms for brands including Fox Business and Fox Television Stations. Source link …Read More